Wholesale Organic Skin & Hair Care: How Organic Beauty Products Can Boost Your Business

In today’s beauty industry, the shift toward clean, natural, and organic products isn’t just a passing trend - it’s a movement. Consumers want transparency, sustainability, and products that are gentle on their skin and hair. For salons, spas, boutique hotels, and retailers, offering organic skin and hair care can be a game-changer.

At New Dawn Wholesale, we specialise in handmade, organic skin and hair care, with refillable and plastic-free, compostable packaging. Our mission is to help businesses meet the growing demand for eco-luxury products while keeping things ethical, sustainable, and effective.

What does Organic Beauty really mean?

Natural vs Organic vs Clean Beauty: Understanding the Differences

• Natural: From plants or minerals, but the term isn’t legally defined, so products may still contain synthetic pesticides, fertilizers, GMOs, or irradiation.

• Organic: Refers to how ingredients are grown, without synthetic pesticides or  fertilizers - and certified organic ingredients must also meet strict standards such as:

  • No animal testing

  • No GM (genetically modified) ingredients

  • No controversial chemicals

  • No parabens or phthalates

  • No synthetic colours, dyes or fragrances

  • Recycled/recyclable packaging where possible

  • Sustainable palm oil sourcing [1]

• Clean Beauty: Focuses on safety and avoiding controversial ingredients (like parabens or sulphates). It’s not regulated, so definitions vary.

Key Certifications to Look for on Ingredient Lists

When choosing organic and natural personal care products, certifications can help verify that ingredients meet strict environmental and ethical standards. Look for trusted certifications such as COSMOS, Soil Association, and ECOCERT - these lend credibility and are often used in customer searches (for example, terms like “organic” or “COSMOS certified”).

At New Dawn Organic Skin and Hair Care, the ingredients we use are COSMOS Approved and RSPO Certified (Roundtable on Sustainable Palm Oil), ensuring our formulations meet high standards of quality, sustainability, and integrity.

Ingredient Transparency:

Look for full-ingredient lists; avoiding ambiguous terms like “fragrance”. Ingredients like Aloe Vera, Shea Butter, Jojoba Oil, and Essential Oils often appeal to the organic-minded consumer.

Why Wholesale Organic Skin and Hair Care Products are a Smart Investment

1. Growing Market Demand for Organic Beauty
   The global organic skin and hair care market is projected to grow steadily over the next few years as consumers prioritise health, sustainability, and wellness.

2. Higher Margins & Premium Pricing with Organic Products
   Consumers often pay more for products with certified organic ingredients due to perceived quality. If you stock them, you can command better margins.

3. Brand Trust & Customer Loyalty with Organic Beauty
   Having organic credentials builds credibility. Customers who believe in clean beauty are more likely to become repeat buyers.

4. Marketing & SEO Benefits of Stocking Organic Skin & Hair Care
   Organic products allow you to use strong keywords (“organic”, “natural”, “certified”) in product pages, blog content, etc., to drive search traffic.

A Decade of Growth: Organic Beauty on the Rise

In just ten years, the UK’s certified organic beauty and wellbeing market has almost quadrupled in value - from £44.6m in 2014 to an estimated £163.8m in 2024. That’s a +270% increase.

While early years saw rapid double-digit jumps (2014: +20%, 2021: +15%), recent growth has steadied but remained resilient - with +6.8% in 2022 and a strong +11% uplift in 2024 despite economic pressures.

This long-term upward trend shows that consumers continue to prioritise organic, sustainable, and ethical beauty choices - even when times are tough.

At New Dawn, we’ve seen first-hand how stocking organic products helps small businesses and hospitality clients grow. From boutique hotels using our refillable toiletries to salons adding our handmade, eco-luxury hair and skin care products to their retail shelves, switching to organic isn’t just about better ingredients - it’s about building stronger customer loyalty.

What to Look for in a Wholesale Organic Beauty Supplier

Organic Beauty Trends in 2025: What’s Hot in Skin & Hair Care

• Refill & Save Models  - refillable shampoo, conditioner, washes are no longer nice-to-haves but expected options in hotels & spas.

• High Organic Content with Clear Labelling  - clearer lists, fewer “fragrance”-type umbrellas; ingredients that people recognise.

• Plastic-Free Toiletries - from bars of soap to shampoo bars, or compostable packages.

• “Experience Over Product” Focus - scented oils, aromatherapy, guest wellness adds value.

• Ethical Sourcing & Local Production - UK-made, small batch, handmade, artisan credentials are strong selling points.

 

Case Study: How Organic Toiletries Elevated Stones Cottages

Green Tourism Gold Award winning Stones Cottages in Pembrokeshire is known for its stunning countryside retreats and strong commitment to sustainability. To fully align their in-cottage experience with their green values, they partnered with New Dawn Wholesale for organic eco-luxury toiletries.

The Challenge: Their previous bathroom amenities didn’t reflect their eco-friendly ethos, and they wanted high-quality, sustainable products that guests would love.

The Solution: Stones Cottages switched to UK handmade, certified organic, refillable, and plastic-free toiletries from New Dawn. Each cottage - Harmony, Sunset, and Workshop - received New Dawn’s eco-luxury products for every guest stay.

The Result

• Happy Guests: Positive reviews highlighting the luxurious, organic products.

• Sustainability in Action: Plastic-free, refillable packaging cut waste and aligned with their Green Policy

How We Make Organic Wholesale Simple

• Handmade in Wales with all certified organic ingredients

• Plastic-free, refillable, and compostable sustainable packaging options

• No minimum orders + free UK delivery over £100

• Free samples available so you can test before you buy

• Own Logo service for hotels, spas, and retailers

 

Get your Free samples >

Final Thoughts: Future-Proof Your Business with Wholesale Organic Skin & Hair Care

Switching to wholesale organic skin and hair care isn’t just good for your customers - it’s good for your business. The right products and suppliers can boost your margins, strengthen your brand, and future-proof your offerings in a market that demands sustainability.

At New Dawn Wholesale, we’re here to help you make the transition simple, ethical, and profitable. Whether you’re looking for eco-luxury toiletries for hospitality, natural shampoos for salons, organic gift soap for your eco shop, or private label products for retail, we’ve got you covered.

👉 Explore our wholesale organic collection today at newdawnwholesale.co.uk 

 

Related articles:

How to Make a Hotel Eco-Friendly

 

References:

Soil Association. (2024). What does organic beauty mean. Available at: https://www.soilassociation.org/take-action/organic-living/beauty-wellbeing/what-does-organic-beauty-mean/

CEW UK. (2024). The Organic Beauty and Wellbeing Market Report 2024. Available at: https://cewuk.co.uk/the-organic-beauty-and-wellbeing-market-report-2024/

Soil Association. (2024). Organic Beauty & Wellbeing Market Report. Available at: https://www.soilassociation.org/certification/beauty-wellbeing/organic-beauty-and-wellbeing-market/

Natural News Desk. (2025). Exceptional value and volume growth in 2024 sees UK organic market reach £3.7bn. Available at: https://naturalnewsdesk.co.uk/2025/02/26/exceptional-value-and-volume-growth-in-2024-sees-uk-organic-market-reach-3-7bn/

Feel good in your skin with

New Dawn Organic Skin and Hair Care